Companies building AI-powered products for end users and businesses - copilots, agents, and vertical-specific tools.

These products sit closer to the end customer and are usually sold on measurable business outcomes.

This is the most crowded and fastest-moving category, with new entrants displacing incumbents in months rather than years.

We support GTM hiring for application companies scaling sales and marketing functions from early stage.

"Opto have been incredible. Best agency we’ve used and invaluable in our growth.”

Basile Senesi, Co-builder and Chief Revenue Officer

Companies building governance, monitoring, and risk management tools for AI systems.

Buying decisions here typically involve security, legal, and compliance stakeholders, and sales cycles reflect that.

We support GTM hiring for companies selling AI governance and risk solutions as adoption outpaces regulation.

As this space matures, we're building relationships with the specialist data and knowledge infrastructure companies operating in it.

“Thank you Opto for the consistent, professional support throughout the process. It has been a pleasure.”

Lauren Hawker Zafer - COO @ Squirro

Companies building governance, monitoring, and risk management tools for AI systems.

Buying decisions here typically involve security, legal, and compliance stakeholders, and sales cycles reflect that.

Regulation is arriving faster than most vendors can adapt to, making this one of the newest and least mature categories in enterprise AI.

We support GTM hiring for companies selling AI governance and risk solutions as adoption outpaces regulation.

"The team has brought in some excellent reps from a highly technical background, strengthening our growing function and helping accelerate company growth."

Shah Rahman - VP Sales @ Silobreaker 

Companies building the compute, orchestration, and MLOps layers that AI systems run on.

This includes model training and inference infrastructure, cloud-native tooling, and the platforms that support AI at scale.

This layer has seen the fastest capital investment of any AI category, as compute and orchestration costs become the primary bottleneck to scaling.

We support GTM hiring for infrastructure companies selling into technical, engineering-led buying committees.